- Facebook remains the most popular social media platform for news consumption in the U.S.
- Despite a decline in percentage of users getting news from Facebook, it still maintains a strong hold as a news source.
- TikTok has experienced a surge in news consumption, with 43% of users now turning to the app for news.
- There is a gender divide in social media news consumption, with men primarily using Reddit, X, and YouTube for news, while women prefer Nextdoor, Facebook, and Instagram.
Facebook Remains the Top Social Media Platform for News
Gen-Z may claim Facebook is outdated, but a recent report from Statista shows that it’s still the most popular social media platform in 2023. Despite Meta discontinuing payments to news publishers, Facebook remains the go-to source for news in the U.S. 30% of U.S. adults get their news from Facebook.
News Consumption on Other Social Media Platforms
YouTube is close behind with 26% of users, and Instagram comes in third with 16%. TikTok, X, and Reddit also play a role in news consumption, with 14%, 12%, and 8% of users, respectively. Although the percentage of Facebook users getting news has declined from 54% in 2020 to 43% in 2023, it’s still the most popular platform for news.
Gender Divide in Social Media News Consumption
A study shows that men tend to use platforms like Reddit, X, and YouTube for news, while women prefer Nextdoor, Facebook, and Instagram. Despite the decrease in reliance on social media for news, many still use it as a daily source of news. This makes it crucial for social media companies to combat the spread of misinformation, especially since they’ve been accused of doing so in the past.